Sagmeister & Walsh is a NYC based full service design firm that creates identities, commercials, websites, apps, films, books and objects for clients, audiences and ourselves.
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This soccer stadium security guard is a diehard fan who lives and breathes the team. And although he stands just feet away from his beloved team every day, he has never seen a game — his job dictates that he watch the crowd instead. One day, however, Canal+ decided he shouldn’t miss a game. Watch what happens in BETC Paris’ ad above.
Source & texte : CLIO STAFF
In countless parts of Africa, women walk the length of a marathon every day simply to access clean water and bring it back to their families. An organization dedicated to bringing sustainable clean water sources to villages around the continent, Water for Africa flew a Gambian woman to France to walk the Paris Marathon alongside the endurance athletes to make a statement. Watch the impact of her statement in the ad above, which won three statues at the 2015 CLIO Awards.
Source & texte : CLIO STAFF
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